COOKIE POLICY
Our Cookie Policy intends to describe the types of cookies used by the Site www.prosacalwaysmile.com (hereinafter “Site”), the purpose of the installed cookies, and the ways in which the User can select or deselect the cookies of the Site and take advantage of the offered services.
We use cookies to make our Site easier and more intuitive. Cookie data are collected to make the Site browsing experience more enjoyable and more efficient in the future.
1. WHAT ARE COOKIES
Cookies are small text strings sent by the applications visited by the User to his terminal (usually the browser), where they are stored to be retransmitted to the same applications at the following visit of the same User.
The word Cookie relates both to the same cookies as well as to all similar technologies.
Cookies are used in order to faster access to online services and to improve the activity of browsing of the User through session tracking, storage of information, faster uploading of contents, etc.
2. TYPES OF COOKIES
Cookies are classified as follows:
First-Party Cookies: proprietary cookies used by the Site in order to enable the User to browse more efficiently and/or monitor the actions he exercises;
Third-Party Cookies: cookies that are set from a Site other than the one the User is currently visiting in order to allow him to browse more efficiently and/or to monitor the actions exercised by him.
Furthermore, there are different types of cookies:
Technical and Analytics Cookies: cookies regarding activities strictly necessary for the operation and provision of the service (ex. session cookies to log in), cookies related to the activity of saving preferences and of optimization (ex. cookies to save the cart or language choices/currency, etc.), analytical cookies for the collection of information in an anonymous and aggregate form.
Technical cookies include:
Session or Browsing Cookies: used to keep track of the activity of User in the internet. They guarantee normal browsing and use of the Site, allowing for example to rapidly browsing and make a purchase or to authenticate for accessing to restricted areas, and are actually necessary for its proper functioning;
Functional Cookies: allow the User to browse in accordance to a set of selected criteria (for example, language, products selected for the purchase, etc.) in order to improve the service offered to the User;
Analytics Cookies: used to collect information regarding the use of the Site. The Data Controller uses this information for statistical analysis and to improve the Site and to simplify its use, as well as to monitor its correct functioning. This type of cookie collects anonymous information regarding the activity of Users in the Site and regarding the modalities in which they reached the visited Site and the pages. Cookies in this category are sent from the site itself or from third-party domains. Analytical cookies may be:
First-Party Analytics Cookies: assimilated in terms of regulation to technical cookies whether used by the Data Controller of the Site without profiling the User, but exclusively to collect information, in an aggregate and anonymous form, regarding the number of Users and how they visit the Site for statistical purposes and to improve the performance of the site;
Third-Party Analytics Cookies: are made available by third parties and are assimilated to technical cookies if third parties do not make User profiling by using appropriate tools to reduce the identification potential of cookies (for example, by masking significant portions of the IP address) and without integrating gathered information with other information already made available.
With regard to technical cookies, it is required to exclusively release the Cookie Policy without requesting the consent. Disabling or deleting the relevant cookies by accessing to the functions of the browser of the User, may compromise the optimal browsing on this Site.
Profiling Cookies: used to track User browsing on the internet and to create a profile of his habits:
First-Party Profiling Cookies: installed by the Data Controller to create User profiles in order to send advertising messages in line with the preferences displayed in the browsing in the internet. Given their particular invasiveness in the private sphere of Users, the applicable law requires that Users, prior adequate notice regarding the use of the relevant cookies, must give their consent;
Third-Party Profiling Cookies: used by third parties accessing to the information, therefore not in anonymous and aggregated modality, and crossed with other data already in their possession. The Site does not have direct control of third-parties cookies. The User is therefore encouraged to check the Cookie Policy on website of the third party.
The use of these cookies requires the acquisition of prior consent of the User.
3. COOKIES INSTALLED ON THE SITE
The cookies on this Site are:
Technical and analytics cookies necessary to operate the Site, for aggregated statistical analysis and to improve and simplify the use of the Site and to save preferences of browsing and to optimize the browsing experience of the User;
First party profiling cookies which collect information by tracking the browsing data of the User, set by the Data Controller for the following purposes: Ensure the stability of the website and prevent fraud. Resolve errors on our website. Monitor user behavior on our site. Help improve our products, services and the performance / functionality of our website. Improve the advertising performance of our campaigns. Get website visitor statistics;
Third party cookies which may also make activity of profiling and tracking of the User even without the acknowledgement of Data Controller. For further information, we recommend the User to carefully review the privacy policies of the individual services listed below.
Please find below the list of third-party cookies used by this Site:
Google Tag Manager (Google LLC)
Google Tag Manager is a tag management service provided by Google LLC. Personal Data collected: Cookies and Usage Data. Place of processing: United States – Privacy Policy. Privacy Shield participant.
For further information please visit: https://policies.google.com
Google Analytics with anonymized IP (Google Inc.)
Google Analytics with anonymized IP (Google Inc.) Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google utilizes the Data collected to track and examine the use of this Application, to prepare reports on its activities and share them with other Google services. Google may use the Data collected to contextualize and personalize the ads of its own advertising network. This integration of Google Analytics anonymizes your IP address. It works by shortening Users' IP addresses within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the complete IP address be sent to a Google server and shortened within the US. Personal Data collected: Cookies and Usage Data. Place of processing: United States – Privacy Policy – Opt Out. Privacy Shield participant.
For further information please visit: https://policies.google.com
User ID extension for Google Analytics (Google Inc.)
Google Analytics on this Application makes use of a feature called User ID. This setup allows for a more accurate tracking of Users by associating that User with the same ID over various sessions and devices. It is set up in a way that doesn’t allow Google to personally identify an individual or permanently identify a particular device. The User ID extension might make it possible to connect Data from Google Analytics with other Data about the User collected by this Application. The opt-out link below will only opt you out for the device you are on, but not from tracking performed independently by the Owner. Contact the Owner via the email address provided in this privacy policy to object to the aforementioned tracking as well. Personal Data collected: Cookies. Place of processing: United States – Privacy Policy – Opt Out. Privacy Shield participant.
For further information please visit: https://policies.google.com
Remarketing through Google Analytics for Display Advertising (Google Inc.)
Google Analytics for Display Advertising is a remarketing and behavioral targeting service provided by Google Inc. that connects the tracking activity performed by Google Analytics and its Cookies with the Adwords advertising network and the Doubleclick Cookie. Personal Data collected: Cookies and Usage Data. Place of processing: United States – Privacy Policy – Opt Out. Privacy Shield participant.
For further information please visit: https://policies.google.com
Display Advertising extension for Google Analytics (Google Inc.)
Google Analytics on this Application might use Google's Interest-based advertising, 3rd-party audience data and information from the DoubleClick Cookie to extend analytics with demographics, interests and ads interaction data. Personal Data collected: Cookies and Usage Data. Place of processing: United States – Privacy Policy – Opt Out. Privacy Shield participant.
For further information please visit: https://policies.google.com
Google Ads Remarketing (Google Inc.)
Google Ads Remarketing is a remarketing and behavioral targeting service provided by Google Inc. that connects the activity of this Application with the Adwords advertising network and the Doubleclick Cookie. Personal Data collected: Cookies and Usage Data. Place of processing: United States – Privacy Policy – Opt Out.
For further information please visit: https://policies.google.com
Google Ads conversion tracking (Google Inc.)
Google Ads conversion tracking is an analytics service provided by Google Inc. that connects data from the Google Ads advertising network with actions performed on this Application. Personal Data collected: Cookies and Usage Data. Place of processing: United States – Privacy Policy. Privacy Shield participant.
For further information please visit: https://policies.google.com
Paypal payments
Paypal Inc. - To allow users to purchase with their Paypal account.
For further information please visit: https://www.paypal.com/it/webapps/mpp/ua/privacy-full
Stripe payments
Stripe Inc. - To allow users to purchase with Stripe payment information.
For further information please visit: https://stripe.com/it/privacy
Amazon Pay payments
Amazon.com Inc. - To allow users to purchase with Amazon Pay payment data .
For further information please visit: https://pay.amazon.com/it/help/201751600
Amazon Cloud Front CDN
Amazon.com Inc. - This type of service allows you to view content hosted on external platforms directly from the pages of this Application and interact with them. In the event that a service of this type is installed, it is possible that, even if the Users do not use the service, the same collect traffic data relating to the pages in which it is installed.
For further information please visit: https://aws.amazon.com/it/privacy/?nc1=f_pr
Facebook Ads conversion tracking (Facebook, Inc.)
Facebook Ads conversion tracking is an analytics service provided by Facebook, Inc. that connects data from the Facebook advertising network with actions performed on this Application. Personal Data collected: Cookies and Usage Data. Place of processing: United States – Privacy Policy. Privacy Shield participant.
For further information please visit: https://it-it.facebook.com/policy.php
Facebook Remarketing (Facebook, Inc.)
Facebook Remarketing is a remarketing and behavioral targeting service provided by Facebook, Inc. that connects the activity of this Application with the Facebook advertising network. Personal Data collected: Cookies and Usage Data. Place of processing: United States – Privacy Policy – Opt Out. Privacy Shield participant.
For further information please visit: https://it-it.facebook.com/policy.php
Facebook Custom Audience (Facebook, Inc.)
Facebook Custom Audience is a remarketing and behavioral targeting service provided by Facebook, Inc. that connects the activity of this Application with the Facebook advertising network. Personal Data collected: Cookies and email address. Place of processing: United States – Privacy Policy – Opt Out. Privacy Shield participant.
For further information please visit: https://it-it.facebook.com/policy.php
Hotjar monitoring (anonymous and unidentifiable data)
This type of service allows this application to monitor the use and behavior of components of the same, to allow the improvement of performance and functionality, maintenance or troubleshooting. The Personal Data processed depend on the characteristics and implementation methods of these services, which by their nature filter the activity of this Application.
For further information please visit: https://www.hotjar.com/privacy
4. COOKIES DURATION
Cookies have a duration determined by the expiration date or a specific action such as closing the browser set up at the time of installation. Cookies may be:
Temporary or session: used to store temporary information, allowing the User to link actions that are executed during a specific session, and are removed from the computer when the browser is turned off;
Persistent cookies: used to store information, such as the login name and password of the User, in order to prevent the same User from typing them again each time he visits a specific website. These remain stored on the computer even once closed the browser.
Profiling cookies are stored on the device of the User for a period not exceeding 12 months. Upon expiration of this deadline, the banner required for consent to the use of cookies will be displayed again to the User.
In any case, the User may at any time modify the choices made.
5. EXPRESSION OF CONSENT
With respect to cookies that require consent, at the first visit of the Site, the User automatically displays a banner containing both the link to this complete Cookie Policy and the request for consent to the use of cookies.
Consent can be provided by the User by clicking the OK button on the banner and/or by scrolling on the page and/or accessing to any other sections of the Site by clicking on the links on the web page below the banner itself. At any time, it is possible for the User to modify or revoke his consent.
6. HOW TO DISABLE COOKIES
The User can manage preferences relating to cookies directly in his browser and prevent third parties from installing cookies. Further, it is also possible to delete cookies that have been installed in the past, including the cookie in which the expression of consent to the installation of cookies has been saved by this Site. By disabling all cookies, the operation of this Site may be compromised.
The User can find information and exercise his right to object the tracking of cookies in his browser at the following addresses:
- Internet Explorer: http://windows.microsoft.com/internet-explorer/delete-manage-cookies;
- Google Chrome: https://support.google.com/chrome/answer/95647;
- Mozilla Firefox: https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer;
- Opera: https://www.opera.com/help/tutorials/security/privacy/;
- Apple Safari: https://support.apple.com/kb/ph21411.
In addition, cookies can be disabled by requesting opt-outs directly to third parties or via the website http://www.youronlinechoices.com/it where the User can manage the tracking preferences of most of the advertising tools.
In order to modify the settings related to Flash cookies, it is possible to click on the following link: https://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager07.html.